Shorting Fitbit Stock - Lock

[thesparten]

This stock has nowhere to go but down. Their products are overprice, and the "step" monitor which is really the only thing of any value, you can just do on your phone.

lol @ the watch they just released. smells of so much desperation and god knows how much they dumped into making that fail

I kind of agree it has nowhere to go but down but it is affordable which is good for fitbit and a lot of non tech people will stick with it because it is cheap and easy. While you can do the step tracking on your Iphone or probably any other smartphone it just isn't as easy because you have to make sure you have that thing with you all day.

I have a Fitbit charge HR and paid $150 I think for it but it is 100x better tracking than a phone because it just sits on my wrist. The thing records exactly how much I slept, how many times I woke up, how many stairs I have climbed, it has a heartrate monitor built in and obv tracks steps and floors.

Where I think Fitbit gets crushed is if Apple lowers their apple watch prices and you could get one of those for $250 for a lower model around Christmas or $199 for a refurbished model and I am pretty sure they do everything a fitbit does and more.

I'm no expert or even amateur but I read somewhere that Apple really doest have that large of a consumer base..

With the phones they have only 3% of market but there only concern is profit per widget not volume..

Unlike there competitors that only make a couple of bucks per widget but they just blanket us with there products..

Apple really only cares about profit margin per widget over volume..

That just might come back to bite them.

If I wasn't smoking crack I would pick up some apple right now as a bingo play.

Fitbit is blanketing the air waves with clever commercial but I don't c a demand even though I kinda like fit bit better..lol..

I agree short..

[lol wow]

a sentence starting with If i wasn't smoking crack is literally the pinnacle of this websites existence and we are all lucky to see this

[DJ_Chaps]

FIT RECENTLY DROPPED ON EARNING, BUT REJECTED THE 52 WEEK LOW. COVER NOW IF YOU'RE SHORT. OR GET GREEDY AND HAVE YOUR FACE POSSIBLY RIPPED OFF ON A RUN BACK THRU 20 AND BEYOND.

BULLS MAKE MONEY, BEARS MAKE MONEY, HOGS GET SLAUGHTERED.

[Belly Buster]

Below 8.70 now.

The have hundreds of different product lines and variants, but failed to meet market expectations.

http://www.fool.com/investing/2016/1...its-value.aspx

[Dan Druff]

Great call.

It had already taken a dump on the day cmoney posted this, but it was still 22.90 then.

Anyone shorting this would have made a lot.

[Hockey Guy]

Don't worry everybody it's about to rebound since I'm about to get 1 thru work.

[cmoney]

Blood bath continues

https://finance.yahoo.com/news/fitbi...170417813.html

[blubbernuffle]

thread is tl;dr but
The "gadget" is dead.
Any company that makes some dumb thing who's primary product is some dumb "gadget"that connects to your phone (less it is providing to a small niche market) seems to be down in the dumps. It's an obvious lock and has been for a while to avoid this trash like the plague. Smart watch market? = LOL
Google Glass? LOL
fitness wrist where = LOL
there are no mass market phone add on gadgets that have a future ATM
this is just obvious and has been
if you're making cash on the bubbles, good for you. but there is no shortage of dumb shit that you don't need or want as an extension of your phone.

[Dan Druff]

thread is tl;dr but
The "gadget" is dead.
Any company that makes some dumb thing who's primary product is some dumb "gadget"that connects to your phone (less it is providing to a small niche market) seems to be down in the dumps. It's an obvious lock and has been for a while to avoid this trash like the plague. Smart watch market? = LOL
Google Glass? LOL
fitness wrist where = LOL
there are no mass market phone add on gadgets that have a future ATM
this is just obvious and has been
if you're making cash on the bubbles, good for you. but there is no shortage of dumb shit that you don't need or want as an extension of your phone.

Pretty much this.

I thought all of these ideas were FAIL when I first heard about them.

Mind you, other new products often strike me as likely success stories, but these type of products always seemed destined for failure.

[simply1]

thread is tl;dr but
The "gadget" is dead.
Any company that makes some dumb thing who's primary product is some dumb "gadget"that connects to your phone (less it is providing to a small niche market) seems to be down in the dumps. It's an obvious lock and has been for a while to avoid this trash like the plague. Smart watch market? = LOL
Google Glass? LOL
fitness wrist where = LOL
there are no mass market phone add on gadgets that have a future ATM
this is just obvious and has been
if you're making cash on the bubbles, good for you. but there is no shortage of dumb shit that you don't need or want as an extension of your phone.

Pretty much this.

I thought all of these ideas were FAIL when I first heard about them.

Mind you, other new products often strike me as likely success stories, but these type of products always seemed destined for failure.

Bought my kids Apple watches for Christmas as requested.

By Jan 10 they were sitting in their nightstands...

[cmoney]

thread is tl;dr but
The "gadget" is dead.
Any company that makes some dumb thing who's primary product is some dumb "gadget"that connects to your phone (less it is providing to a small niche market) seems to be down in the dumps. It's an obvious lock and has been for a while to avoid this trash like the plague. Smart watch market? = LOL
Google Glass? LOL
fitness wrist where = LOL
there are no mass market phone add on gadgets that have a future ATM
this is just obvious and has been
if you're making cash on the bubbles, good for you. but there is no shortage of dumb shit that you don't need or want as an extension of your phone.

Pretty much this.

I thought all of these ideas were FAIL when I first heard about them.

Mind you, other new products often strike me as likely success stories, but these type of products always seemed destined for failure.

Ces was completely filled with this sort of crap this year . Basically variations on the same gadgets we have seen for years . Any innovative stuff was dominated by the large companies . Startups in the hardware realm don't stand much of a chance . Software you can luck box in as a start up but hardware it is so hard unless you got major money behind you . Even if you get a hardware item to take off, the success is usually sort lived as one of the major players will just copy you . That is exactly what happened to Fitbit . Apple just added essentially the same shit to their phone which you carry around all the time anyway. Once they did that I knew they were fucked.