Dan Bilzerian accused of wrongdoing involving his legalized pot company IGNITE

[Jayjami]

Not surprising. The brand seems more about being cool than about providing a quality product at a fair price.

Let me tell you about stoners. They don’t give two fucks about branding. They want good dope at a good price, and a clean, friendly place to buy it. They hate being “burned” (if you don’t understand this term, read the Freak Brothers Comics). The absolute worst marketing thing a dispensary can do is rep a mediocre product. A celebrity can blow up a strain, like Snoop did with Green Crack, or maybe generate short term buzz for a dispensary, but not a manufacturer. The market just doesn’t work that way for a variety of reasons.