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Thread: American Express: Don't munch carpet without it

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    Owner Dan Druff's Avatar
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    American Express: Don't munch carpet without it

    Add American Express to the list of companies which have decided to pander to liberal and gay customers by presenting imagery of a happy gay couple, while pretending they are just depicting something totally mainstream.

    This is what you see on the front page right now of americanexpress.com:

    Name:  amex-lesbian.png
Views: 1340
Size:  1.07 MB


    While you can't see the face of the woman on the left, it's clearly a woman from the body type and style of dress.

    They even doubled down on their political correctness by making the lesbian couple interracial.

    How progressive!

    Strange how they decided not to depict one of the women as butch, even though at least one butch exists in most lesbian couples. I guess that's not aesthetically pleasing enough for the front page of americanexpress.com.

    Who needs lesbian porn when you can simply log in to pay your credit card bill?

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    Owner Dan Druff's Avatar
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    American Express, you've come a long way, baby!


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    OR MAYBE THEY'RE JUST FRIENDS AND YOU'RE A HOMOPHOBIC ASSHOLE

     
    Comments
      
      MumblesBadly: Now, you're talking!
      
      Sheesfaced: Yep. Over analyze much Druff?
      
      Jayjami: Bring the hits Marty!

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    Owner Dan Druff's Avatar
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    Quote Originally Posted by Tyde View Post
    OR MAYBE THEIR JUST FRIENDS AND YOU'RE A HOMOPHOBIC ASSHOLE
    Maybe.

    Is that the way you walk with your male friends when you visit romantic cabins in the woods together?

    If so, that might explain a lot.

     
    Comments
      
      jacosta24: lol get um
      
      MumblesBadly: Even straight women tend to be much more touchy/feely with their female BBF.
      
      big dick: lol he got you there tyde

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    Owner Dan Druff's Avatar
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    BTW, this isn't any kind of negative commentary on gay couples.

    It's a big LOL at large corporations trying to pander via promotional imagery.

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    Platinum ToasterOven's Avatar
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    Gay people are mainstream, chief.

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    Owner Dan Druff's Avatar
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    Quote Originally Posted by ToasterOven View Post
    Gay people are mainstream, chief.
    Mostly accepted, yes.

    Mainstream, no.

    The majority, definitely not.

    It doesn't bother me to see gay couples depicted in media, but only when it's not trying to hit me over the head with, "Hey look! A gay couple! And it's so normal that we are showing them in our ad! See, we are a progressive company!"

    Also, it's funny how the gay people shown in these photos/commercials are always straight-acting. The men are masculine, and the women are feminine/pretty. It's like they want to show a gay couple, but don't want them to be "too gay", because they think people won't be able to handle it.

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    Platinum Krypt's Avatar
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    I have the gold card druff, what are you rocking?

     
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      ftpjesus: Black Card Rep??
      
      big dick: black cock rep

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    Owner Dan Druff's Avatar
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    Quote Originally Posted by Krypt View Post
    I have the gold card druff, what are you rocking?
    Gold cards are so 1980s.

     
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      thesparten: +1

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    Platinum Krypt's Avatar
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    platinum fee is too damn high

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    Plutonium Brittney Griner's Clit's Avatar
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    Quote Originally Posted by Brittney Griner's Clit View Post
    Druff really?

    I've been to lemon party and this add grossed me out worse than that. How on Earth will their business go up? More people will leave the company as their will be people new to it. Aren't liberals the ones that scream the loudest on gmo's and msg and all the other acronyms people put in their bodies anyway? I can't picture any leftist lover of their own fart smell buying unhealthy soup regardless. Plus aren't most fags total foodies? I just don't see anyway possible for this to be a good business move.

    I don't want to craze it up and explain why I think this but I'm afraid if Campbell's is putting out an add like this they must think or know that many other companies are coming out with gay stuff soon... to the point where there will simply be too many products for conservatives to boycott.

    Obviously there is a higher percentage of blacks in the U.S. than there are gays but I see it being similar to that token black phase in ads that started up 15-20 years ago. Only now with gays. I hope I'm wrong.
    http://pokerfraudalert.com/forum/sho...ust-be-kidding

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    Plutonium Brittney Griner's Clit's Avatar
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    Owner Dan Druff's Avatar
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    Quote Originally Posted by Krypt View Post
    platinum fee is too damn high
    I have a business platinum card with no fee. Its main benefit is 3% cash back on a category you choose (I went with restaurants). You also get a pretty good bonus for signing up and spending $3k or whatever. But you need a business TIN to get it.

     
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      ftpjesus: Im kinda disappointed you shoulve just lied and said you had a Black Card ;)

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    Quote Originally Posted by Dan Druff View Post
    Quote Originally Posted by Krypt View Post
    platinum fee is too damn high
    I have a business platinum card with no fee. Its main benefit is 3% cash back on a category you choose (I went with restaurants). You also get a pretty good bonus for signing up and spending $3k or whatever. But you need a business TIN to get it.

    nice response time

    you certainly never miss an opportunity to posture

    wp

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    Plutonium simpdog's Avatar
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    Quote Originally Posted by Dan Druff View Post
    Quote Originally Posted by Krypt View Post
    platinum fee is too damn high
    I have a business platinum card with no fee. Its main benefit is 3% cash back on a category you choose (I went with restaurants). You also get a pretty good bonus for signing up and spending $3k or whatever. But you need a business TIN to get it.
    I wonder if Amex ever visited PFA to check in on your "business"


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    Platinum FRANKRIZZO's Avatar
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    The taller colored one is in charge you can tell by how the subservient one gazes up in her face with a smile from ear to ear while the tall one doesn't return her gaze and takes her for granted. The subservient one can't wait to give her shaka zulu girlfriends vagina a good tonging. Its fucking obscene.

     
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      Starbucks Spunk Bucket: nice imagery

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    Plutonium simpdog's Avatar
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    Could possibly be Krypt on the left if he has long hair.

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    Name:  amiee-black-and-white-photography-lesbian-photosgraphy-bearded-lady-art-bearded-lady-piercing-ar.jpg
Views: 756
Size:  87.1 KB

    Shoulda had someone like above in that add to keep the shit real!

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    Platinum ToasterOven's Avatar
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    Quote Originally Posted by Dan Druff View Post
    Quote Originally Posted by ToasterOven View Post
    Gay people are mainstream, chief.
    Mostly accepted, yes.

    Mainstream, no.

    The majority, definitely not.

    It doesn't bother me to see gay couples depicted in media, but only when it's not trying to hit me over the head with, "Hey look! A gay couple! And it's so normal that we are showing them in our ad! See, we are a progressive company!"

    Also, it's funny how the gay people shown in these photos/commercials are always straight-acting. The men are masculine, and the women are feminine/pretty. It's like they want to show a gay couple, but don't want them to be "too gay", because they think people won't be able to handle it.
    I think you might be digging a little deep here. People that have American Express cards are likely educated and socially progressive, or at least agnostic about gays. And they've been putting good looking people in ads since ads began, I doubt gayness will change that philosophy.

     
    Comments
      
      ftpjesus: USAA issues Amex now and most of them dont fit the socially progressive mold. My parents both had Amex and I assure you neither was or are Socially Progressive.
      
      JimmyG_415: This is spot on. Look at any beer commercial model and tell me those are "realistic" beer drinking women.

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    Owner Dan Druff's Avatar
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    Quote Originally Posted by ToasterOven View Post
    Quote Originally Posted by Dan Druff View Post

    Mostly accepted, yes.

    Mainstream, no.

    The majority, definitely not.

    It doesn't bother me to see gay couples depicted in media, but only when it's not trying to hit me over the head with, "Hey look! A gay couple! And it's so normal that we are showing them in our ad! See, we are a progressive company!"

    Also, it's funny how the gay people shown in these photos/commercials are always straight-acting. The men are masculine, and the women are feminine/pretty. It's like they want to show a gay couple, but don't want them to be "too gay", because they think people won't be able to handle it.
    I think you might be digging a little deep here. People that have American Express cards are likely educated and socially progressive, or at least agnostic about gays. And they've been putting good looking people in ads since ads began, I doubt gayness will change that philosophy.
    It's not really about good looking people, though. An effeminate gay guy can still be good looking. A butch woman doesn't have to be ugly, even if she doesn't appeal to heterosexual men.

    The whole thing to me just reeks of pandering, where they (and I mean all of these companies, not just Amex) wants to make it clear they support the gays, but they aren't yet ready to show a realistic gay couple for fear that it won't play well for marketing. My point is that if you're not willing to depict gay couples as they typically are, don't depict them at all. Don't try to come off all progressive and then only show gay couples which are more "comfortable" for straight people to view.

    And I still don't see the point of this. Gay couples are a small percentage of Amex users, yet that's the image they specifically choose to depict on the front page. It's not like they're depicting a group of people (like on a cruise where 2 of the 20 people shown are a gay couple). This is like, "Look at us! We are showing a gay couple instead of a straight one, so it means we're tolerant", when in the meantime something like 90% or more of their clientele is heterosexual.

    I just laugh at marketing departments trying to look sensitive and progressive. I guess it works with certain people, though. A girl I know couldn't stop praising Target because they stopped separating toys into "boys' toys" and "girls' toys" sections, as if any 3-year-old is going to give a shit what section you buy his or her toy from.

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